Affiliate Marketing Agency & Media
Companies offering affiliate marketing agency & media in the iGaming industry — 89 listed.
Aqbay
Main street, london, London, City of, England, United Kingdom
Aqbay is a B2B enterprise iGaming platform provider that develops and delivers sportsbook software, casino software, and complete iGaming platforms and solutions. Positioned as a "next-generation" technology company, it offers both custom-built and white-label solutions tailored for operators targeting regulated markets. Its platform suite includes sportsbook feeds, live betting, payment integrations, CRM, affiliate management, and player wallet functionality. Aqbay emphasizes compliance with regulatory requirements, though specific licensed jurisdictions are not publicly detailed. The company serves as a technology partner rather than an operator, focusing on software development and platform provisioning for casino and sportsbook businesses worldwide. Its website and associated materials position Aqbay as a trusted provider for operators seeking to launch or upgrade their online gambling offerings with a modular, scalable technology stack. The company's brand presence is limited compared to larger iGaming providers, suggesting it may be a smaller or emerging player in the B2B space.
AMWSO - Affiliate Program Management Services
United Kingdom (inferred)
AMWSO (AMWSO Co Ltd) is a British-run affiliate program management agency that provides outsourced affiliate marketing services primarily to iGaming operators and other online businesses. Established around 2015, the company positions itself as a full-service partner that takes complete ownership of a client’s affiliate program, from strategic planning and affiliate recruitment to creative production, content writing, and performance monitoring. Its service suite also includes brand and trademark protection to prevent affiliate abuse, as well as pay-per-click campaign management for affiliate channels. AMWSO operates on a white-glove model, allowing clients to avoid the overhead of building an in-house team while benefiting from experienced affiliate managers who understand the iGaming landscape. The company is listed on iGamingSuppliers.com, confirming its presence in the iGaming supplier ecosystem, but it does not disclose its proprietary technology or platform, instead working as a managed service layer on top of existing affiliate networks. Despite over a decade of market presence, AMWSO maintains a low public profile: no leadership names, team size, financial data, or independent client testimonials are available. The company competes with agencies like AM Navigator and AIM Affiliate Agency, offering a niche, specialised alternative for operators seeking dedicated affiliate program management without building an internal team.
Affnook
Sharjah, Sharjah, United Arab Emirates
Affnook is a B2B SaaS provider of a specialized affiliate marketing and tracking platform built exclusively for the iGaming industry, including online casinos, sportsbooks, and betting platforms. Founded in 2020 and headquartered in Sharjah, United Arab Emirates, the company originally launched under the name Trackier before rebranding to Affnook in 2024/2025 to more directly serve the casino and betting affiliate sector. With a lean team of 11–50 employees, Affnook serves over 100 iGaming clients globally, from emerging-market startups to established operators in regulated jurisdictions. The platform offers features such as real-time attribution tracking, anti-fraud detection, multi-brand management, and automated reporting, all designed to meet the unique operational and compliance needs of the iGaming vertical. Affnook has helped clients achieve measurable growth, including a 200% month-over-month increase in net gaming revenue and the acquisition of over 5,000 paying customers in a single month. The company positions itself as a growth enabler for iGaming operators and affiliate networks seeking to scale player acquisition efficiently while minimizing fraud-related budget waste.
Affiverse
Unit 6 C, Main Reception - Portland Marina, 6 Hamm Beach Road, Portland, England DT5 1DX, United Kingdom
Affiverse is a specialist affiliate and performance marketing agency, media publisher, and training platform. Founded by industry veteran Lee-Ann Johnstone in 2019, the company helps brands launch, scale, and optimise their affiliate programmes across multiple verticals, with a particular focus on iGaming, ecommerce, and digital services. Operating as part of the Revpanda Group, Affiverse combines decades of hands-on affiliate management experience with a strong editorial voice through its Google News–approved content hub, Affiverse Media. The company also hosts ‘The Affiliate Marketing Podcast,’ which has been running since 2019 and features discussions with global industry leaders. In addition to agency services, Affiverse provides training, events, and strategic consulting, positioning itself as a one-stop resource for performance marketers. Under Johnstone’s leadership, Affiverse has grown a dedicated LinkedIn community of over 5,000 followers and is frequently cited in industry publications for its insights on affiliate partnerships, AI localisation, and compliance. The company’s tagline – “Helping the world do affiliate marketing, better” – reflects its mission to educate, connect, and drive measurable results for clients.

Affilka
Valletta, Malta
Affilka is a specialized affiliate management software platform built exclusively for the iGaming industry. Launched in 2018 as a product under the SOFTSWISS group, it enables online casino and sportsbook operators to manage, track, and optimize their affiliate marketing programs. The platform offers a comprehensive toolkit including affiliate partner oversight, campaign monitoring, player behavior analysis, and commission payment processing from a single interface. Key differentiators include a built-in payment processing system supporting Neteller, Skrill, wire transfer, and cryptocurrencies via Cryptoprocessing, and a flexible Commission Constructor that allows custom reward plans based on deposit amounts, wager volumes, net revenue, and other metrics. Affilka also provides in-depth analytical reporting with advanced filtering, media management for banners and landing pages, and a financial API for non-listed payment service providers. As of early 2025, Affilka serves over 450 brands and continues to expand its client base. The software is cloud-based and modular, allowing operators to choose only needed features. It integrates with iGaming aggregators like Voluum and benefits from the mature support structure of the SOFTSWISS ecosystem. The company is headquartered in Valletta, Malta, with a registered address also in Willemstad, Curaçao, and employs between 11 and 50 people.
Affiliate Buddies
Igal Alon 108, Tel Aviv 76778, Israel
Affiliate Buddies is the premiere affiliate management software, offering a simple yet powerful turnkey solution: Affiliate Buddies software gives you full control over your affiliate program with accurate tracking, customized scalability, cutting edge marketing tools, detailed performance reports and so much more.

Affise
Vilnius, Lithuania
Affise is a global partnership marketing and affiliate management platform founded in 2016, designed to help brands, agencies, ad networks, and media buying teams scale performance-driven partnerships. With over 120 professionals and serving more than 1,000 customers worldwide, Affise provides a unified ecosystem for tracking, managing, analyzing, and optimizing marketing campaigns across multiple channels. The company differentiates itself through real-time analytics, an open API for custom integrations, and a strong anti-fraud system. In a significant milestone, Affise secured an $8 million Series A funding round led by Leta Capital with participation from TMT Investments, reinforcing its mission to bring transparency and measurability to partnership marketing. The company operates with a customer-first ethos, reflected in a 97% satisfaction rate.
Advertising365.com
Delta Suite 2, Masterlord Office Village, Ransomes Europark, Ipswich, Suffolk IP3 9FH, United Kingdom

Affelios Limited
Leicester, England, United Kingdom
Affelios Limited is a UK-based B2B technology company that provides an enterprise-grade affiliate marketing platform designed to give businesses the convenience of a managed network with the flexibility of a fully custom-branded solution. Incorporated in May 2021 and commercially launched in 2023, the company is headquartered in Leicester, England, and operates as an unfunded, bootstrapped venture. Its core product is a white-label affiliate management system that allows companies to deploy their own branded affiliate program on a custom domain within minutes. The platform supports multi-brand and multi-product management, flexible commission structures, real-time analytics, and advanced API integration for bespoke program creation. Affelios positions itself as a middle ground between rigid off-the-shelf solutions and complex in-house builds, targeting enterprises that want to maintain full control over their partner ecosystem without the overhead of developing the technology themselves. The company serves a growing cohort of online businesses and has demonstrated steady revenue growth, reaching an estimated $330,000 in annual recurring revenue by mid-2025. With a lean team of approximately three employees, Affelios remains a small but focused player in the competitive affiliate marketing software market, competing with larger platforms such as Trackier, Partnerize, and GoaffPro.
Ad Partnership Ltd
27 Old Gloucester Street, London, WC1N 3AX, United Kingdom
Ad Partnership Ltd is a private limited company registered in England and Wales under company number 03774879, incorporated on 8 June 1999. Its registered office is at 27 Old Gloucester Street, London, WC1N 3AX, and its SIC code 82990 indicates it operates in the category of "Other business support service activities not elsewhere classified." No official website, public leadership details, products, or other operational information could be found through extensive web searches, including searches targeting the company name, its leaders, and its services. The limited public record suggests Ad Partnership Ltd may be a dormant or holding entity with minimal digital footprint, and no evidence links it specifically to the iGaming or advertising sectors. As a result, the company's scale, revenue, headcount, and market position remain unknown, and it is not possible to provide any meaningful description of its activities beyond the registration data.

Alanbase
Punane 68, Tallinn, Estonia
Alanbase is a SaaS platform designed for building and managing affiliate programs, with a particular focus on the iGaming, media-buying, and e-commerce verticals. Founded by industry experts, the platform enables businesses to launch a fully branded affiliate network within 24 hours using pre-configured presets for mobile and web. Alanbase emphasizes real-time data processing, offering flexible payout models such as CPA, RevShare, and Hybrid, along with cohort analysis and smart goal tracking. The platform includes a role-based admin system that supports administrators, advertisers, and partners, with granular permission settings. The company operates out of Estonia and serves a global client base, having grown organically without external funding. Alanbase integrates with major ad networks and tracking tools to streamline affiliate operations, and its lean team of performance marketing specialists continues to evolve the feature set. The platform is particularly valued in the iGaming space for its ability to assess long-term traffic quality without relying on external tools, and it offers white-label branding for networks to maintain their corporate identity.
15 Marketing Ltd
Watford, Hertfordshire, United Kingdom
15 Marketing Ltd is a UK-based digital marketing and technology agency exclusively serving the online gaming and gambling sector. Founded in 2009, the company has grown from a small operation to powering marketing and technology for hundreds of gaming sites. Headquartered in Watford, Hertfordshire, with additional addresses in Radlett and London, the company operates as a privately held entity. Its service portfolio includes affiliate marketing, pay-per-click advertising, link building, on-site usability, and website design, while its technology division develops bingo software, casino software, white-label gaming platforms, and online slots. The company has approximately 26 UK-based employees according to a Great Place to Work certification, though other sources estimate a broader range. Notably, Companies House records indicate the company entered liquidation, though its LinkedIn and other directories still list it as active. 15 Marketing positions itself as a hands-on, innovation-driven partner in the hyper-competitive online gaming market.
Recent News

SOFTSWISS’ Barrichello on Shared Success and Partnership Beyond the Spotlight
SOFTSWISS Non-Executive Director Rubens Barrichello shares lessons from Formula 1 on teamwork, honest communication, and building partnerships that thrive beyond the spotlight, drawing direct parallels to the iGaming industry.

Industry Insiders Backed Spain Long Before Crowd Favourites Shifted, GR8_TECH Data Shows
GR8_TECH’s Team of Champions activation showed industry professionals picked Spain among the top four contenders even though public betting volume ranked them last, highlighting the gap between crowd sentiment and informed trading judgment. Spain went on to win the World Cup final 1‑0 against Argentina, whom 82% of Betano punters had expected to win.

GR8_TECH’s TEAM OF CHAMPIONS Nails Spain World Cup Win as Public Betting Told a Different Story
GR8_TECH's TEAM OF CHAMPIONS correctly predicted Spain as 2026 World Cup champion despite low public betting volume, demonstrating the gap between crowd sentiment and professional insight.

Industry Insiders Backed Spain Before Crowds Did, GR8_Tech Campaign Reveals
GR8_TECH's TEAM OF CHAMPIONS activation highlights how industry professionals correctly predicted Spain as 2026 World Cup winners months before public betting favoured them. The campaign, which generated 1 million impressions, demonstrated the gap between crowd sentiment and informed judgment, mirroring the daily challenge faced by sportsbook trading desks.
Playson Deepens African Presence Through Hollywoodbets Integration
Playson has partnered with Hollywoodbets to supply six Hold and Win slot titles via Light & Wonder's aggregation platform, continuing its African expansion after recent deals with Betika and KingMakers. The collaboration aims to strengthen both companies' positions in South Africa's regulated iGaming market.

GR8_TECH Rebrand Emphasises Retention Over Acquisition During Major Tournaments
GR8_TECH has rebranded to signal a commitment to agility, while its CRO argues that during World Cup events, operators should prioritise retaining existing players over costly acquisition, using personalisation and efficiency to extend lifetime value.

Softswiss advances infrastructure with Oracle Kubernetes while launching Tech Race Summit
Softswiss has migrated its Casino Platform to Oracle Kubernetes Engine for enhanced scalability, while also partnering with iGB and ICE to launch the Tech Race Summit 2026, a new engineering-focused conference in iGaming.

Affigates marks first year with pledge to rebuild trust through end-to-end affiliate management
Affigates' CPO Vahe Vardanyan reflects on the company's first year, highlighting its end-to-end model of software, vetted affiliates, and managed services to address operators' resource gaps and rebuild trust through transparent payments and fraud detection, with AI supporting but not replacing human relationships.

Betsson Africa Debuts in Cameroon on EveryMatrix Turnkey Platform
Betsson AB launched its sportsbook and casino in Cameroon using EveryMatrix's full turnkey platform after a competitive tender, with a soft launch in February 2026 and full public debut in April. The platform features mobile-first, localised design and has shown early positive performance, with Betsson exploring further African expansion using the project as a framework.

DELULU Gaming Launches with Five-Game Portfolio and Strategic Platform Deals
DELULU Gaming has entered the iGaming market with five launch titles, integrations with SoftGamings and SOFTSWISS, and a pre-launch presence on Stake. The studio further plans to expand its distribution network through ongoing partnership discussions.

SOFTSWISS Enlists WorldGaming to Broaden Reach of 2027 iGaming Trends Report
SOFTSWISS has partnered with WorldGaming (formerly Clarion Gaming) to expand the 2027 edition of its iGaming Trends Report, leveraging WorldGaming's ICE, iGB, and GGB networks to reach thousands of industry decision-makers. The report, which has accumulated over 32,000 downloads across previous editions, remains open for survey participation covering market, technology, player behavior, and regulatory trends.

GR8_TECH powers Setanta Bet’s sportsbook launch in Georgia via GREAT_SPORTSBOOK iFrame
GR8_TECH has partnered with Georgian operator Setanta Bet, part of the Setanta Sports ecosystem, to deploy its GREAT_SPORTSBOOK iFrame solution, granting the operator access to over 180,000 monthly events and a suite of engagement tools through the Champions Club network.