Marketing
Companies offering marketing in the iGaming industry — 262 listed.

PartyCheap.com
Pennsylvania, USA
PartyCheap.com is a Pennsylvania-based, family-owned online retailer specializing in discounted party supplies, decorations, and themed accessories. Founded in 2001, the company has grown into one of the largest independent online party supply stores in the United States, offering a catalog of over 10,000 unique products. It serves a broad customer base ranging from individual consumers planning small family gatherings to corporate clients organizing events for up to 5,000 people. The company emphasizes affordability, product variety, and American manufacturing, stocking many items made in the U.S.A. PartyCheap’s inventory includes themed decorating kits, backdrops, tableware, costumes, inflatables, banners, signs, props, and seasonal decorations for holidays such as Halloween, Christmas, and Independence Day. The business operates as a pure-play e-commerce retailer, fulfilling orders directly from its warehouse to customers across the United States. The company’s website (partycheap.com) serves as the primary sales channel, featuring a user-friendly browsing experience and a dedicated “Party Ideas” section for inspiration. PartyCheap positions itself as a budget-friendly alternative to larger party supply chains, catering to cost-conscious shoppers who seek quality and selection without premium pricing. It is a privately held, family-run enterprise, and does not disclose detailed financial or operational data publicly.

OtherLevels
Brisbane City, Queensland, Australia
OtherLevels is a B2B technology company that uses generative AI and machine learning to transform standard text-based marketing content into personalized video and rich-media experiences. Founded in 2014 and headquartered in Brisbane, Australia, the company operates exclusively in the iGaming, sports betting, fan engagement, and lottery sectors. Its cloud-based platform connects with existing CRM and outbound marketing channels, enabling operators to create highly contextual, one-to-one customer journeys at scale across acquisition, affiliate, CRM, and in-session touchpoints. By blending real-time event data with behavioral insights, OtherLevels can produce automated video messages in more than 30 languages. The company has offices in Europe and the United States, employs between 11 and 50 people, and is privately held. It positions itself as a transformation layer that helps operators move from generic push notifications to engaging, human-like interactions that drive retention and revenue.
Oway Group Limited
Dongguan, Guangdong, China
Oway Group Limited is a Chinese manufacturer and exporter specializing in interactive display and touch-technology products, founded in 2009 and headquartered in Dongguan, Guangdong. The company operates as both an OEM and ODM, producing portable interactive whiteboards, infrared pens, and touch-sensing modules primarily for education, corporate presentations, and cultural tourism. Its hardware has also found applications in iGaming and casino environments, where it supplies interactive wall and floor games, custom game systems, and large-screen teaching equipment adapted for digital table games and immersive player experiences. Oway emphasizes portability, ease of integration, and customization, selling in over 30 countries across Western Europe, North America, South Africa, and Southeast Asia. The company has experienced rapid sales growth, holding several patents related to portable touch and laser-touch technology. While its core markets remain educational and commercial, its presence on casino vendor directories signals a growing role in gaming hardware supply.

Pacific Sportswear & Emblem Company
1277 N Cuyamaca St, Bldg A-B, El Cajon, CA 92020, USA
Pacific Sportswear & Emblem Company, widely known as Pacific Emblem, is a privately held custom manufacturer and importer based in El Cajon, California. Founded in 1985 by Rich S. ("Dr. Patch"), the company grew from the proceeds of an earlier mail-order hat business into a respected supplier of embroidered patches, private-label headwear, and promotional accessories. Over more than four decades, it has served a broad clientele including Fortune 500 corporations like Honda, Yamaha, Upper Deck, and Minecraft, as well as craft breweries, sports teams, and retail brands. The company is recognized for its patented LaserCut™ patch process, fast turnaround times (two weeks for patches, three weeks for patch/hat programs), and a 20-day quality guarantee. Beyond patches and hats, Pacific Emblem offers innovative products such as the uZAPPit® Smart Tag NFC device for breweries and the SofMask FaceWear developed during the pandemic. The company maintains a strong online presence with 24/7 AI-assisted customer support and bulk order discounts up to 74%. Despite its niche focus, Pacific Emblem has achieved steady organic growth and remains under the active leadership of its founder.

OptiKPI
Espoo, Southern Finland
OptiKPI is a specialised customer relationship management (CRM) and marketing automation platform tailored exclusively for the iGaming industry. Founded in 2016 and headquartered in Espoo, Finland, the company positions itself as a real-time, data-driven solution that helps online casino and sportsbook operators retain players, reduce churn, and maximise lifetime value. The platform integrates machine learning to predict player behaviour, automate personalised campaigns, and unify customer data across acquisition, engagement, and retention lifecycle stages. OptiKPI’s core differentiator is its AI agent, “Copilot,” which scans the player base daily, surfaces churn risk, builds dynamic segments, and executes retention workflows automatically. The company serves clients globally, including operators like Ninja Casino and Play North, and reports an employee headcount of 11–50 on its LinkedIn profile. OptiKPI is privately held and operates in the competitive iGaming technology space, where it competes with other CRM providers by offering a purpose-built, real-time solution that handles bonus logic, loyalty missions, compliance, and responsible gaming rules within a single interface. The platform is accessible via a subscription model starting at approximately €999 per month (usage-based). As of 2025, OptiKPI continues to evolve its AI capabilities and expand its partner ecosystem, though it remains a relatively small but focused player in the B2B gambling technology sector.

On Data
4 Bishop Place, Northgate, South Australia 5085, Australia
As a pioneer in digital marketing insights, consultancy, and implementation, On Data is at the forefront of national leadership in this field. We witness remarkable results every day, not only in statistics or finances but also in life-altering transformations. Join us on our journey of driving growth and success for your business.

Online Media Direct
6 Blackthorn Close, Thornton-Cleveleys, Lancashire, England, FY5 2ZA
Online Media Direct Ltd is a UK-based internet marketing company that has been supporting British businesses online since its incorporation on 14 February 2007. Headquartered in Thornton-Cleveleys, Lancashire, the company operates as a private limited company under the registered address 6 Blackthorn Close, Thornton-Cleveleys, Lancashire, England, FY5 2ZA. Over the years, the company has changed its corporate name from Click Converters Ltd (2007–2008) to G S Pickles Ltd (2008–2009), before settling on Online Media Direct Ltd. The company’s SIC codes classify it under both retail sale via mail order or internet (47910) and advertising agencies (73110), reflecting a dual focus on digital retail and broader advertising services. Online Media Direct positions itself as a growth expert for internet agencies, particularly in London, and claims expertise in a range of internet marketing strategies, from cost-per-click (CPC) advertising management to search engine optimisation (SEO). While the company is active on platforms like Facebook, LinkedIn, and directories such as Checkatrade, Trustpilot, and MyBuilder, its precise headcount and detailed product portfolio remain undisclosed in public records.

Okens Domains
Europe (likely Malta)
Okens Domains is a specialized global domain registrar serving the iGaming and affiliate publishing industries. Founded in 2022, the company offers registration, protection, and management services across more than 200 top-level domains, including niche extensions such as .casino and .games. Its portfolio includes bespoke brokerage, expired domain search, domain gap analysis, and an advanced API solution. The company serves clients in over 100 countries and has experienced 14% year-over-year growth since inception. In November 2024, Okens Domains was acquired by Ilkari, a sovereign technology company focused on data sovereignty, cloud, and data centre services, integrating its domain capabilities into Ilkari’s hyper-sovereign data centres and sovereign cloud. Following the acquisition, Ilkari’s leadership, including CEO Shane Paterson and CCO Juan Aguirre, assumed operational control. The company is headquartered in Europe, likely Malta, and employs between 51 and 200 people.

Odds On Promotions
Reno, Nevada, USA
Odds On Promotions is a privately held prize indemnification and promotion insurance company founded in 1991. The firm enables businesses across sports, retail, media, automotive, gaming, and non-profit sectors to offer high-value prizes for contests and promotions by transferring the financial risk of a winner to an A+ rated insurer. Instead of self-insuring a multi-million dollar prize, clients pay a fixed premium; if a valid winner emerges, Odds On Promotions covers the payout. Since its founding, the company has disbursed more than $64 million in cash and prizes to contest winners worldwide. Headquartered in Reno, Nevada, the company employs 11–50 staff and is underwritten by Everest National Insurance Company, an AM Best A+ rated carrier. The company blends underwriting expertise with promotional marketing strategy, helping clients run bold campaigns without unpredictable financial outcomes. It offers both turnkey promotions and custom insurance for virtually any contest scenario, positioning itself as a strategic partner rather than a mere insurer.

Novak Birch
Baltimore, Maryland
Novak Birch is a strategic marketing and events agency headquartered in Baltimore, Maryland, founded in 1987 by the late Beau Birch. For more than three decades, the firm has evolved from a small design shop into a full-service agency offering brand strategy, digital marketing, environmental branding, trade show exhibits, experiential activations, and retail/promotional solutions. What sets Novak Birch apart is its extensive in-house design-build capability—operating from a 60,000-square-foot facility—enabling the agency to conceive, fabricate, and install everything from logos and websites to dimensional signage and complete branded environments under one roof. The company serves a diverse client base across industries, including major tourism boards like Brand USA and local/global organizations, focusing on creating meaningful, high-impact brand connections. After the passing of founder Beau Birch, the agency continues under the leadership of Owner/President Valerie Novak, maintaining a tight-knit, creative team of 11–50 employees. Novak Birch positions itself as a “one-stop shop” for clients seeking integrated marketing communications, event management, and immersive experiential design, saving time and money by consolidating strategy, creative, and production in a single partnership.

Nomadic Display
7602 Business Park Drive, Greensboro, North Carolina 27409, USA
Nomadic Display, founded in 1975 by Theodore “Ted” Zeigler, revolutionized the trade show industry with the invention of the first self-locking pop‑up display, Instand®. Headquartered in Greensboro, North Carolina, the company has grown into a globally recognized provider of portable, modular, and custom exhibition stands, tension fabric displays, and rental solutions. Serving exhibitors of all sizes through a network of 200 showrooms across 34 countries, Nomadic Display offers a comprehensive range of products including pop‑up kits, tabletop displays, scalable modular systems, custom‑fabricated exhibits, and full‑service graphics. The company’s rental program, redesigned for 2026, features 29 kits and 84 add‑ons, while its 24/7 LifeLine support ensures urgent needs are met anytime. With approximately 67 employees, Nomadic Display has earned over 20 design awards, including the International Gold Medal for Long Life Design and the Hazel Hays Award. The company remains privately held and emphasizes sustainability, with most product components recyclable and G7‑certified color accuracy. Its lifetime warranty on many product lines and commitment to customer‑driven innovation continue to set benchmarks in the exhibition industry.

NetroMedia
Victoria, British Columbia, Canada
NetroMedia is a global Content Delivery Network (CDN) and streaming service provider founded in 1999 with its proprietary Streaming Media Matrix technology. The company specializes in balanced, cost-effective delivery of live and on-demand video, audio, and radio streaming to audiences worldwide. Serving diverse clients including broadcasters, film production companies, enterprises, religious organizations, and governments across multiple continents, NetroMedia’s fault-tolerant distribution network is built from privately peered servers in over nineteen strategic global locations. The company is privately held and employs between 11 and 50 people, with primary service centers in Victoria and Vancouver, British Columbia, Canada. NetroMedia emphasizes a client-centered approach, continuous research and development, and a self-management streaming portal called NetroPortal that provides broadcasters with real-time analytics and reporting tools. Despite its long tenure, the company remains relatively small and focused on niche streaming services for broadcasters rather than mass-market CDN.
Recent News

SiGMA North America 2026 to Debut in Mexico City with 4,000 Delegates and Expanded Regional Focus
SiGMA Group will host the first SiGMA North America 2026 summit in Mexico City from September 1-3, expecting 4,000 delegates, 1,000 operators, and over 200 exhibitors, followed by an exclusive affiliate retreat in Cancun. The event aims to strengthen cross-border networking across North and Latin America, leveraging Mexico's growing iGaming market projected to reach $3.61 billion by 2033.

Tom Light Named to 2026 Emerging Leaders of Gaming 40 Under 40 List
Tom Light, founder and CEO of FIRST.bet, has been named to the Emerging Leaders of Gaming 40 Under 40 Class of 2026, selected from a record 250-plus nominations. The honor follows his Individual Achievement Award at the EGR Awards 2026 and underscores his company's growth to over 500 employees and focus on localized sportsbook solutions.