iGaming B2B
Founded
2020-01-01 in New York City, New York, USA
Headquarters
New York City, New York, USA

Polymarket is the world’s largest cryptocurrency-based prediction market, where users trade shares on the outcome of real-world events. Founded in 2020 by Shayne Coplan, the platform uses blockchain technology on Polygon and USDC for transparent, peer-to-peer betting. As of 2025, Polymarket has been valued at over $9 billion and expanded into a regulated US offshoot, Polymarket US.

Detailed Review

History & Founding

Polymarket was founded in 2020 by then-21-year-old Shayne Coplan, who dropped out of college to build the platform. Initially a four-person team, it launched publicly in June 2020 and quickly gained traction during the 2020 US presidential election. The company is headquartered in New York City and grew exponentially in 2024, with billions in trading volume driven by high-stakes events like the US election and Supreme Court decisions.

Business Model & How It Works

Users buy shares of a “Yes” or “No” outcome for a given event, with each share trading between $0.01 and $1.00. The price reflects the market’s perceived probability. If the event occurs, each share pays $1.00; otherwise it expires worthless. Traders can buy, sell, or hold until resolution. The platform uses a central order book with automated market makers on Polygon to ensure liquidity. Polymarket generates revenue through transaction fees on trades.

Products & Platforms

Polymarket operates several key products: the flagship international crypto-based prediction market (on Polygon/USDC), Polymarket US (a fiat-based, CFTC-regulated version for US users launched in 2025), institutional-grade APIs and data feeds offered through the Intercontinental Exchange (ICE) developer portal, comprehensive developer documentation and SDKs for third-party applications, and brand/media integration where market probabilities are quoted by outlets like The New York Times and Bloomberg.

Market Position & Volume

In 2024 alone, Polymarket processed over $10 billion in total trading volume, driven largely by the US presidential election. Its prediction markets consistently outperformed traditional polling in accuracy, earning it the title “the world’s largest prediction market.” Competitors include Acuity Trading and other prediction market platforms, but Polymarket dominates in terms of volume and brand recognition.

Regulatory Landscape

Polymarket has faced scrutiny from the US Commodity Futures Trading Commission (CFTC). In 2022, it settled with the CFTC for $1.4 million over offering event-based binary options without registration. To comply with US regulations, it launched Polymarket US, a fiat-based regulated platform that does not use cryptocurrency, while the international version remains crypto-native and peer-to-peer.

Partnerships & Media

Polymarket’s odds are regularly syndicated by major media outlets, and the platform has formed strategic partnerships. In 2025, Intercontinental Exchange (ICE) made a strategic investment in Polymarket, and its data feeds are available through the ICE developer portal. The brand has become synonymous with prediction-market data in election coverage and beyond.

Recent Developments & Funding

Polymarket raised $4 million seed in 2021, $45 million Series A in 2022, and an undisclosed $205 million across two rounds reaching a $1.2 billion valuation by 2024. In 2025, ICE’s strategic investment helped push the valuation to $9 billion, and a $400 million round at a $15 billion valuation was reported in mid-2025, though officially unconfirmed. The company’s headcount has grown significantly from 23 in 2023 to an estimated 100-500 employees today.

Key Products

  • Polymarket (International)

    The flagship crypto-based prediction market on Polygon/USDC, allowing users to trade shares on event outcomes peer-to-peer.

  • Polymarket US

    A fiat-based, CFTC-regulated prediction market for US users, launched in 2025, operating outside blockchain rails with traditional payment methods.

  • Polymarket APIs & Data Feeds

    Institutional-grade access to real-time prediction-market data via the Intercontinental Exchange (ICE) developer portal, providing probabilities, volumes, and historical data.

  • Developer Docs & SDK

    Comprehensive documentation and APIs (docs.polymarket.com) allowing third parties to build applications on top of Polymarket’s order book and market data.

  • Brand Sponsorship / “Odds by Polymarket”

    Market probabilities frequently quoted by media outlets (e.g., The New York Times, Bloomberg) and integrated into election coverage, making Polymarket synonymous with prediction-market data.

Offices & Headcount

300 employees (approx.)

Key Persons

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