iGaming B2B
Founded
2014-01-01 in Sliema, Malta
Headquarters
Sliema, Malta
Email
info@alten.it
Phone
+39 02 365 71000

Altenar is a global B2B sportsbook software provider and iGaming platform developer, headquartered in Sliema, Malta. The company traces its origins to 2011 with the establishment of BetInAction Software (BIA), and the Altenar brand was officially formed in 2014 when co-founders Stanislav Silin, Dinos Stranomitis, and Valeri combined their expertise to create a fully-managed sportsbook solution. Today Altenar employs over 700 people across six offices, serving licensed operators in more than 50 countries and operating in over 30 regulated markets worldwide. The company’s product suite includes a modular sportsbook engine that integrates with any PAM or front-end, a turnkey sportsbook platform with integrated player account management and a customizable CMS, and a retail solution supporting self-service betting terminals and over-the-counter wagering. Altenar is exclusively B2B, emphasizing long-term partnerships and flexibility. It provides 24/7 trading and support services, and has earned multiple industry awards for innovation and reliability. The company is led by co-founder Stanislav Silin (CEO), co-founder Dinos Stranomitis (COO), John Quaye (CFO), and co-founder Valeri (Chairman).

Detailed Review

History & Growth

Altenar’s foundation was laid in 2011 with the creation of BetInAction Software (BIA), which focused on developing first‑generation sportsbook software and white‑label solutions. In 2014, the Altenar brand was launched when Dinos, Stanislav, and Valeri merged their capabilities to build a fully‑managed sportsbook provider, shifting from a pure software‑delivery model to a service‑driven partnership approach. By 2016, the company had entered its first regulated market (Colombia), grown to 40 employees, and served 21 clients. Rapid expansion followed: Altenar now operates from six offices, employs over 700 staff, and works with operators in more than 50 countries. The company reports consistent year‑over‑year revenue growth (43% annual growth noted in 2025) and has been recognized with multiple industry awards.

Products & Solutions

Altenar offers three primary product lines. The Sportsbook Module is a high‑performance betting engine that integrates via API with any existing PAM or front‑end, delivering live odds, fast markets, Bet Builder, a bonus engine, and full market control. The Turnkey Sportsbook is a full‑stack solution inclusive of player account management (PAM), a customizable front‑end with content management system (CMS), and support for both online and retail channels (including self‑service betting terminals). The Retail Solution covers over‑the‑counter wagering, self‑service betting terminals (SSBTs), and centralized reporting and management tools. All products are supported by 24/7 managed trading services, risk management, and dedicated customer support.

Licensing & Compliance

Altenar holds licenses in multiple regulated jurisdictions including Colombia, the United Kingdom (UKGC), Malta (MGA), and various European and African markets. The company’s platform is designed to meet the compliance requirements of each territory, with built‑in player protection tools and responsible gambling features.

Leadership & Team

The executive team combines deep technical and commercial experience. Stanislav Silin, CEO & Co‑Founder, previously led development of the original BIA sportsbook software and has overseen Altenar’s transition from a small startup to a global provider. Dinos Stranomitis, COO & Co‑Founder, is responsible for operational strategy and client delivery. John Quaye, CFO, manages financial operations and corporate strategy. Valeri, Chairman & Co‑Founder, provides strategic guidance and oversight. The company’s culture emphasizes continuous innovation; its development team regularly publishes technical insights and market research.

Market Position

Altenar is recognized as one of the few fully independent, modular sportsbook providers in the iGaming industry. Its ability to offer both API‑light integration and fully managed services makes it a preferred partner for operators ranging from start‑ups to established brands. Recent partnerships include Logrand (Latin America), Anakatech (Africa), and High Roller Technologies (US expansion). The company is actively expanding in Brazil, Africa, and North America.

Key Products

  • Sportsbook Module

    API-based modular sportsbook that integrates with any existing PAM or front-end, featuring live odds, fast markets, Bet Builder, full market control, UI flexibility, adjustable limits, and a built-in bonus engine. Deployed in 30+ regulated markets.

  • Turnkey Sportsbook

    Full-stack solution including player account management (PAM), CMS, front-end, and 24/7 support, covering mobile, desktop, and retail channels (including SSBTs). Customisable branding and dedicated support team.

  • Retail Solution

    Dedicated product for land-based betting shops and self-service betting terminals, providing all core sportsbook functionality optimised for in-venue use.

  • Managed Trading Services

    24/7 odds management, risk control, and localised content delivered by Altenar’s trading team, available across all product tiers.

  • iGaming Platform

    Scalable platform that combines sportsbook with games aggregation (via third-party integrations) for operators seeking a full iGaming ecosystem.

Offices & Headcount

700 employees (approx.)

Key Persons

Exhibition History

Recent News

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