EveryMatrix Restructures Casino Division, Launches Unified EveryMatrix Casino Hub

Consolidation into EveryMatrix Casino

EveryMatrix has reorganised its online casino operations, merging several business units into a single entity called EveryMatrix Casino. The move replaces the former CasinoEngine unit and combines the company’s online casino turnkey solution, platform, and aggregation offering under one roof.

Stian Enger Pettersen, EveryMatrix’s head of casino, explained that the restructuring creates a more accountable structure with full ownership of operations. He said the change “allows us to operate as one larger entity, across casino verticals, with shared strategic priorities and common commercial goals.”

Client Impact and Streamlined Services

Under the new model, clients can choose a full turnkey solution, opt for the platform alone, or select only the aggregator. The consolidation also separates in-house game development from the aggregation business, recognising that the two activities have different objectives.

Previously, aggregation sales and the technical side of integrations were handled by separate units. Now all aggregation tasks sit within one department. Enger Pettersen noted that resulting improvements include simpler processes, more focused support, and faster response times. “Clients benefit from a more connected team that’s aligned around helping them succeed,” he said.

Another advantage is objective advice on content. Because the aggregator is independent from the studio side, operators receive recommendations free from bias. “Which studio builds the games shouldn’t be a factor when we offer our insights and recommendations,” Enger Pettersen added.

Aggregation Beyond Game Count

The aggregation arm, now branded as EveryMatrix Aggregation (formerly SlotMatrix), offers access to more than 45,000 games from over 190 integrated providers. But the company stresses that its value lies in the quality of delivery rather than sheer volume.

Deep API integrations support features such as jackpot feeds, live dealer streams, free spins, and feature triggers. A unified tool called Transaction Monitor lets operators replay game rounds from any provider in a single interface. “Through deep API integrations, we unify content delivery, creating a smoother, more consistent experience for operators,” Enger Pettersen said.

Fantasma Games Takes Centre Stage

Fantasma Games, which EveryMatrix acquired in 2024, now leads the group’s in-house game development. The studio retains its own brand and creative independence, ensuring a clear separation from the aggregation business.

Enger Pettersen explained that many stakeholders had mistakenly associated the SlotMatrix name with EveryMatrix’s own content. The rebranding to EveryMatrix Aggregation and the elevation of Fantasma Games clarify that the two offerings are complementary but distinct.

Fantasma Games currently partners with over 200 operators across more than 25 markets and boasts over 1 million players. The studio has a packed release pipeline, with seven new titles planned between August and October, including 3 Bandit, Miner Moles, and Zoo Busters. It also remains open to developing bespoke or branded content with partners. “Because Fantasma operates independently, it remains very agile,” Enger Pettersen said.