DATA.BET

DATA.BET is a business-to-business sports betting data supplier that works between raw match data and the operator-facing sportsbook. Instead of running a consumer sports betting brand, it compiles pre-match and live odds, monitors risk, and delivers structured data feeds to licensed bookmakers and iGaming operators. The company was founded in 2017 and has since become one of the more visible independent suppliers in the B2B sports betting data space, with a particular focus on fast betting and low-latency content.

History and Profile

DATA.BET was established in 2017 in Kyiv, Ukraine, at a time when operators were increasingly looking to outsource odds compilation and trading capacity. The company now lists Limassol, Cyprus as its headquarters, a common base for international iGaming businesses serving multiple markets. Its official website describes the firm as a data-first sportsbook supplier, while the LinkedIn company page lists the team in the 51–200 employee range; company materials have referred to a workforce of around 200 people.

Business Model

DATA.BET operates as an infrastructure and content layer rather than a consumer-facing bookmaker. Its customers are licensed operators, who remain responsible for regulatory compliance in the jurisdictions where they offer gambling. The company generates revenue through data feed subscriptions, custom integration fees, and managed trading and risk services. This model is attractive to operators that want to launch or expand a sportsbook without building a large in-house trading desk.

Products and Services

The core products include pre-match and live odds feeds delivered via API or XML, real-time sports statistics, and fast-betting markets that shorten the time between bet placement and settlement. DATA.BET also provides outsourced trading and risk management, where its team prices events and monitors exposure on behalf of the operator. Custom data integration services help adapt these products to different sportsbook platforms.

Market Position and Strategy

The company is especially known for its association with fast betting, a category of micro-markets such as the next goal or short time-window outcomes. CEO and co-founder Yevhenii Ilchenko has argued in industry interviews that players do not want to wait for traditional match outcomes, and that low-latency, highly granular data is essential for modern sportsbook operators. DATA.BET is active at international iGaming events and in specialist gambling media, which has strengthened its visibility among potential operator clients.

Leadership

Yevhenii Ilchenko is the company’s most visible leader, serving as CEO and co-founder. He has been the primary spokesperson for DATA.BET in published commentary on sports betting data and fast-betting trends. Other C-level roles, including CTO, COO, and CCO, could not be confirmed from available public sources and are therefore not listed.