iGaming B2B
Founded
2022-01-01 in Brooklyn, NY, USA
Headquarters
Brooklyn, NY, USA

ChatForm AI (now Cevro AI) is a purpose-built artificial intelligence platform that delivers empathetic, human-like customer support specifically for the iGaming industry. Founded in 2022 by technology entrepreneur Chaim Heber and headquartered in Brooklyn, New York, the company was created to close a critical gap in the online gambling sector: the lack of an AI solution designed from the ground up for player support. Unlike generic chatbot platforms repurposed from retail or SaaS, ChatForm AI couples domain-specific understanding with advanced natural language processing, responsible gaming guardrails, and multi-language compliance to resolve player tickets with genuine empathy and reasoning. In early 2025, ChatForm AI rebranded as Cevro AI, unveiling a new identity and positioning itself as the first AI agent platform built exclusively for iGaming. The rebrand also introduced the Cevro Bonus Engine, which enables AI agents to issue personalised offers—match bonuses, free spins, no-deposit promotions—directly within support conversations, merging retention and resolution in a single interaction. The platform powers leading operators such as EveryMatrix, White Hat Gaming, VeganGster, and Alpha Affiliates, managing hundreds of thousands of monthly conversations while consistently achieving customer satisfaction (CSAT) scores above 4.8/5. With a small but dedicated team of 2–10 employees, ChatForm AI/Cevro AI operates as a privately held, unfunded company that has quickly become a notable innovator in the iGaming support landscape.

Detailed Review

Company History

ChatForm AI was founded in 2022 by technology entrepreneur Chaim Heber in Brooklyn, New York. The company was created to fill a void in the online gambling industry: the absence of an AI platform purpose-built for player support. Early traction came from operators frustrated with generic chatbot tools that lacked domain understanding. In early 2025, the company rebranded as Cevro AI, introducing a new visual identity and the Cevro Bonus Engine.

Core Products

The flagship product is the Cevro AI platform, an AI agent that automates up to 85% of support tickets while maintaining a conversational tone. Key features include context-aware memory, patience and empathy in handling complaints, and seamless handoffs to human agents. The Cevro Bonus Engine add-on gives AI agents the ability to issue real-time promotional offers such as free spins, deposit matches, and no-deposit bonuses directly within support conversations. The platform also includes RG AI Guardrails that enforce responsible gaming and compliance policies.

Business Model and Market Position

Cevro AI operates as an unfunded, privately held company. Its revenue likely comes from subscription fees based on ticket volume or agent seats. The platform claims to reduce operational costs by 60-70% while improving CSAT scores above 4.8/5. It competes with generic chatbot providers by offering iGaming-specific comprehension and empathy. Notable clients include EveryMatrix, White Hat Gaming, VeganGster, and Alpha Affiliates.

Leadership and Funding

Chaim Heber serves as founder and CEO. The company has a small team of 2-10 employees; LinkedIn lists 16 individuals, possibly including part-time or alumni. No other C-level executives (CTO, COO, CFO) have been publicly confirmed. ChatForm AI/Cevro AI has not raised venture capital and is classified as unfunded.

Key Products

  • Cevro AI Platform (formerly ChatForm AI)

    AI agent for iGaming player support that resolves 85% of tickets autonomously with human-like empathy, memory, and compliance.

  • RG AI Guardrails

    Built-in responsible gaming and compliance policies to ensure automated promotions meet regulatory standards.

  • Cevro Bonus Engine

    Add-on feature enabling AI agents to issue personalised bonuses (free spins, match deposits, no-deposit offers) directly within support conversations.

Offices & Headcount

10 employees (approx.)

Key Persons

Notable past members

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