Yahav Hartman is the founder and CEO of Madgicx, an AI-powered advertising optimization platform that provides a comprehensive operating system for paid ads. His company has achieved remarkable visibility into 13% of Meta’s global revenue, underscoring the scale and influence of its technology in the digital advertising ecosystem.
Hartman is deeply focused on increasing advertising ROI through artificial intelligence and generative AI. He develops innovative tools in close collaboration with engineering teams at Facebook and Google, positioning Madgicx as a leading MarTech solution for Meta ads. His expertise spans adtech and martech, with a particular specialization in Facebook advertising.
A recognized speaker in the iGaming and marketing technology industries, Hartman regularly presents at conferences such as Affiliate World. He also shares insights on paid advertising, customer retention, and AI-driven marketing strategies through podcasts and media appearances.
Career History
| Company | Role | Dates |
|---|---|---|
| Madgicx | Chief Executive Officer (CEO) & Co-Founder | – present |