iGaming B2B

Sandzhar Ismailov

Head of Large Customer Sales for Gaming at Google

Google

Sandzhar Ismailov is a Dubai-based executive at Google, where he serves as Head of Large Customer Sales for Gaming. In this role, he oversees brand visibility and advertising strategy for Google’s largest gaming and iGaming clients, leveraging the company’s advertising ecosystem, data analytics, and the Android platform to drive user acquisition and retention.

Ismailov has been with Google for over a decade, progressing through a series of sales and management roles focused on entertainment, media, and gaming. He began as an Online Sales and Operations Associate in 2010, later moving into account management and industry leadership positions. His deep understanding of the gaming vertical culminated in his current leadership of the Large Customer Sales team for Gaming.

He holds a Bachelor’s degree in Business Administration and Management (completed 2008) and is a frequent speaker at global iGaming conferences. Notably, he delivered the keynote “Level Up Your iGaming with Google” at SiGMA Europe 2024 and is listed as a speaker for the upcoming AIBC Eurasia 2026 event in Dubai.

Career History

CompanyRoleDates
GoogleOnline Sales and Operations Associate2010-01-01 2011-01-01
GoogleAccount Manager, Entertainment and Media2011-01-01 2013-01-01
GoogleActing Industry Manager, Entertainment and Media2013-01-01 2014-01-01
GoogleIndustry Manager, Entertainment2014-01-01 2018-01-01
GoogleHead of Industry, Gaming2018-01-01 2022-01-01
GoogleHead of Large Customer Sales, Gaming present
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