Marcel Tobler is the Chief Executive Officer of Swiss Casinos Holding AG, one of Switzerland’s leading casino groups. He assumed the role in early 2023, bringing over two decades of industry experience to the position. Based in Zurich, Tobler holds an education from the University of Chicago and is known for his strategic focus on omnichannel integration, player protection, and leveraging strict regulation as a competitive advantage.
Prior to joining Swiss Casinos, Tobler spent time at PwC, though specific dates and titles from that role are not publicly detailed. His career has been shaped by a holistic view of gaming, which he has discussed in interviews such as with SiGMA World, where he emphasized the importance of balancing innovation with responsible gambling measures. Tobler’s leadership at Swiss Casinos has been marked by a commitment to turning regulatory challenges into strengths, ensuring the group remains a trusted operator in the Swiss market.
Career History
| Company | Role | Dates |
|---|---|---|
| Swiss Casinos Group | Speaker | – present |