
Helen Walton is the Chief Commercial Officer and Co-Founder of g.games, an online casino game supplier. She co-founded the studio alongside two business partners and leads its commercial strategy and global brand management.
Before entering the iGaming industry, Walton built a vast background in consumer goods, managing global brands across multiple markets. This experience in brand development and product strategy informed her transition into the gambling sector, where she now applies similar principles to game supply.
Walton is a well-known speaker and writer on the iGaming industry, frequently sharing insights at conferences and in trade publications. She is also a member of the UK Gambling Commission Industry Forum, contributing to regulatory discussions within the sector.
On her LinkedIn profile, she describes herself as “Managing global brands, co-founding a gambling studio, building products and writing…”, reflecting her multifaceted career and thought leadership in the gaming space.
Career History
| Company | Role | Dates |
|---|---|---|
| G.Games | Chief Commercial Officer and Co-Founder | – present |