Berk Çakar

Berk Çakar serves as the Lead Media Buyer at Maverick Media, a performance marketing and native advertising agency headquartered in Barcelona, Spain. In this role, he focuses on native advertising strategies, conversion optimization, and traffic acquisition, with a particular emphasis on the iGaming and affiliate marketing sectors. His expertise lies in driving high-quality leads and optimizing campaign performance across various digital channels.

Çakar's professional background is rooted in performance marketing, where he has developed a deep understanding of media buying and affiliate marketing ecosystems. He holds an education from EAE Business School in Barcelona, which provided a foundation in business and marketing principles. His work at Maverick Media involves managing large-scale ad spend and leveraging data-driven approaches to maximize return on investment for clients in the gambling industry.

Beyond his day-to-day responsibilities, Çakar is recognized as a thought leader in the iGaming space. He has been invited as a speaker at SiGMA World 2026, one of the premier global conferences for the gambling and iGaming industry. This speaking engagement underscores his authority in native advertising and performance marketing within the sector. His contributions to the field continue to influence best practices in affiliate marketing and media buying.