Alessandro Gherardi
Co-Founder and Director of Fomento
Alessandro Gherardi is an iGaming affiliate specialist and entrepreneur. He is the Co-Founder and Director of Fomento, an affiliate network that connects high-quality traffic sources with top-tier iGaming operators. He also co-founded ZerotoiGaming and works as an iGaming consultant.
Gherardi is an active speaker at industry events such as iGB Affiliate Barcelona, where he has presented on topics like localized performance and market evolution. He has provided insights on affiliate marketing trends, the importance of localization, and the professionalization of the affiliate sector in the global gaming economy.
His work aims to elevate the affiliate sector from a niche marketing channel into a respected pillar of the global gaming economy.