Italian Operator NetWin.it Selects Fast Track for Enhanced Player Engagement and Retention

NetWin.it, an Italian operator specializing in regulated online casino and sports betting, has partnered with Fast Track to implement its comprehensive CRM, Rewards, and Greco solutions. This strategic integration is set to optimize player engagement strategies across NetWin.it's operations within the Italian market.

This collaboration significantly strengthens Fast Track’s presence in Italy, bringing together its key services in a unified deployment. NetWin.it operates under an ADM-license and is part of the long-standing RB Holding group, which boasts over seven decades of experience in the gaming sector. The operator offers a diverse range of products, including slots, live casino experiences, traditional sports betting, and popular Italian card games.

By leveraging Fast Track’s integrated platform, which operates from a single, real-time customer model, NetWin.it's team will gain the ability to design and execute player engagement initiatives, gamification mechanics, and loyalty programs. The system also supports a gameplay-intelligent bonus strategy. Furthermore, the platform incorporates Fast Track AI, offering natural-language and agentic-workflow capabilities that enable operators to interact conversationally and delegate end-to-end CRM tasks to AI agents.

Stefano Giancotti, Head of Product at NetWin, highlighted the advantages of the new system, stating, "Choosing Fast Track gives our team one platform to run engagement, gamification, and bonus strategies together, built for the Italian market." Adding to this, Simon Lidzén, Co-Founder and CEO of Fast Track, expressed enthusiasm for the partnership, remarking, "We’re looking forward to helping them move into agentic workflows across the full Fast Track suite."