SHECRYPTO
- Founded
- 2021-01-01 in Arlington, Virginia, USA
- Headquarters
- Arlington, Virginia, USA
SheCrypto is an education and community platform dedicated to bringing women into Bitcoin, blockchain, and Web3. Founded by award-winning journalist and entrepreneur Kelly Ann Collins, SheCrypto operates as a program of Unstoppable Future Corporation (UFC) and is powered by the Women In Bitcoin + Blockchain Fund. The platform delivers original content through a weekly podcast, a newsletter (SheCrypto Monthly with over 5,000 subscribers on Substack), written features, and live events. Since 2025, SheCrypto has enabled more than 2,000 women to attend leading industry conferences at no cost, aiming to remove financial and network barriers that often exclude women from the crypto sphere. Its flagship events include partnerships with NFC Summit (Lisbon), BTC Prague, and other major Web3 festivals. The company’s tagline, “You are not the décor. You are the industry,” underscores its mission to shift the narrative from token representation to genuine participation and leadership. Headquartered in Arlington, Virginia, SheCrypto is a small, founder-led organization with a lean team of 1–3 employees. The platform is fiscally sponsored by Unstoppable Future Corporation, a 501(c)(3) nonprofit that amplifies underserved communities in emerging technology.
Detailed Review
History & Founding
SheCrypto was founded in 2021 by Kelly Ann Collins, an award-winning journalist and former television news anchor who transitioned into the blockchain space. Collins initially built a community through Twitter Spaces discussions focused on women in Web3, which grew into a dedicated podcast and newsletter. In 2025, the platform was formally rebranded and relaunched under the fiscal sponsorship of Unstoppable Future Corporation (UFC), a nonprofit that supports educational initiatives in decentralized technology. The Women In Bitcoin + Blockchain Fund was established as the funding vehicle, allowing SheCrypto to provide free event access and scholarship-like opportunities to women.
Products & Platforms
SheCrypto’s primary offerings are: the SheCrypto Podcast, a weekly interview series featuring women leaders across Bitcoin, DeFi, NFTs, and Web3, distributed on Substack and major podcast platforms; the SheCrypto Monthly Newsletter, a curated roundup of the biggest stories in digital assets plus community updates, with over 5,000 subscribers on Substack; Events & Scholarships, where SheCrypto partners with major industry conferences (NFC Summit, BTC Prague, etc.) to offer free tickets and travel support for women—over 2,000 have been sponsored since 2025; Original Content & Blog, long-form articles, industry analysis, and community spotlights; and the Women In Bitcoin + Blockchain Fund, a dedicated fund that provides financial resources for women to attend events, access mentoring, and build careers in blockchain.
Business Model & Revenue
SheCrypto is fiscally sponsored by Unstoppable Future Corporation, a 501(c)(3) nonprofit. Revenue likely comes from event partnerships, sponsorships, newsletter subscriptions (Substack), and donations to the Women In Bitcoin + Blockchain Fund. Detailed funding rounds are not publicly disclosed. As a media and educational platform, SheCrypto does not appear to require specific gambling or financial services licenses. It operates as a program under UFC, a nonprofit entity, and publishes a clear disclaimer that content is for informational and educational purposes only, not financial advice.
Market Position & Competition
SheCrypto occupies a niche at the intersection of blockchain education and women’s empowerment, differentiating from general crypto media (CoinDesk, The Block) by its focused audience and scholarship model. It competes indirectly with platforms like Women in Blockchain (WIB) and SheFi, but stands out with a media-first approach and a nonprofit sponsorship structure. The platform emphasizes no gatekeeping, accessible education, and community-building.
Key Milestones
SheCrypto was founded in 2021 as a Twitter Spaces community, then rebranded and relaunched under Unstoppable Future Corporation in 2025 with the establishment of the Women In Bitcoin + Blockchain Fund. Between 2025 and 2026, over 2,000 women were sponsored to attend events, and partnerships were formed with NFC Summit Lisbon, BTC Prague, and other major conferences.
Key Products
SheCrypto Podcast
Weekly interview series with women leaders in Bitcoin, blockchain, and Web3, distributed on Substack and major podcast platforms.
SheCrypto Monthly Newsletter
Curated industry news and community roundup, published on Substack with over 5,000 subscribers.
Women In Bitcoin + Blockchain Fund
Fund that provides free event access and scholarships for women; over 2,000 women sponsored since 2025.
Event Partnerships & Scholarships
Collaborations with NFC Summit, BTC Prague, and other conferences to offer free tickets and travel support for women.
Original Content & Blog
Educational articles, industry analysis, and opinion pieces on blockchain topics.
Offices & Headcount
2 employees (approx.)
Key Persons
- Kelly Ann Collins
Founder