R.Franco Group
- Founded
- 1965-01-01 in Madrid, Spain
- Headquarters
- Madrid, Spain
- Phone
- +34 914 409 200
Founded in 1965 by brothers Joaquín and Jesús Franco Muñoz, R.Franco Group (originally Recreativos Franco, S.A.) began as a small workshop in Madrid’s Paseo de Extremadura, manufacturing and operating its own branded gaming machines. Over five decades, it has evolved into a multinational corporation delivering integrated technology solutions and products for every subsector of the gaming industry – hotels, arcades, bingos, casinos, and online gaming. Headquartered in Madrid, Spain, the group now employs more than 200 professionals, including engineers, computer scientists, physicists, mathematicians, and graphic designers. Its portfolio spans land-based slot and bingo machines, amusement-with-prize devices, and a comprehensive digital ecosystem. Central to its digital offering is the IRIS platform, a unified back‑office and player‑management system that centralises monetary and gaming activities across channels. R.Franco Group has a strong international footprint, with notable operations in Italy (Rete Franco Italia), Latin America, and Russia. It was the first manufacturer worldwide to enter the Russian market and has produced iconic models such as the Baby Fruit (70,000 units sold) and the Gnomos series (capturing 40% of the Spanish market). Today the group continues to innovate through its digital arm, R.Franco Digital, and maintains strategic partnerships with leading content aggregators like Betsoft Gaming and Games Global.
Detailed Review
History & Growth
Founded in 1965 by brothers Joaquín and Jesús Franco Muñoz, the company started as a small workshop in Madrid’s Paseo de Extremadura. Their first major success was the Baby Fruit amusement-with-prize machine, of which 70,000 units were manufactured – a record in Spain. In the 1990s the company created Cía. Orenes de Recreativos, S.A., a partner that became one of Spain’s largest operators of casinos, arcades, and bingos. International expansion accelerated with a new plant in Buenos Aires, Argentina, and the incorporation of Rete Franco Italia, which by 2004 had placed over 10,000 machines across 6,000 Italian points of sale. In the 2000s the Santa Fe Lotto model surpassed 30,000 units, and the company adapted its entire product line to the euro. The Gnomos series achieved a 40% Spanish market share. In the same period, a dedicated bingo division was launched, and the factory moved to larger premises in Arganda, Madrid.
Business Model
R.Franco Group generates revenue through manufacturing and selling land-based gaming machines, operating machines via its Italian division, and licensing digital content and the IRIS platform to online casino operators. Its integrated approach covers both land-based and digital channels, allowing it to serve operators across multiple verticals.
Key Products and Platforms
The IRIS platform is a centralized back-office and player-management system that integrates payment gateways, content management, promotions, alerts, and responsible-gaming tools. Historic products include the Baby Fruit, Santa Fe Lotto, and the Gnomos slot series. The Rete Franco Italia division manages over 10,000 machines across 6,000 points of sale in Italy. R.Franco Digital provides online casino games, licensing, and the IRIS platform for iGaming operators.
Market Position and Competition
R.Franco Group is a well-established player in the Spanish and Italian land-based markets, with strong brand recognition through iconic machines like the Gnomos series. Its digital arm competes with iGaming platform providers but leverages the group’s land-based legacy and distribution network. The company was the first manufacturer to enter the Russian market, demonstrating early international ambition. It participates in major trade shows such as ICE London, SiGMA, and the Irish Gaming Show.
Recent Developments and Partnerships
In 2025, R.Franco Digital signed a partnership with Games Global to distribute its content, and it also announced a partnership with Betsoft Gaming. The group returned to the Irish Gaming Show and exhibited at SiGMA 2025. At the Perú Gaming Show 2026, it expanded its presence in South America. The IRIS platform continues to be enhanced with open architecture for third-party integrations, and the company has focused on consolidating its European presence and growing in Latin America.
Key Products
R. Franco Digital
The group's online gaming arm offering a library of over 1,500 slot and table games, plus platform solutions, distributed via the IRIS platform.
Bingo Hall Interconnection Systems
Management software and call systems for interconnected bingo halls.
IRIS Platform
A unified back‑office system for iGaming operators, integrating player accounts, payment processing, content aggregation, promotions, alerts, and responsible‑gaming tools with an open architecture for third‑party integration.
Land‑based Slot & Bingo Machines
Historic models such as Baby Fruit, Santa Fe Lotto, and Gnomos, as well as modern cabinets for slot and bingo operations.
Orenes Group
Affiliated group that operates casinos, arcades, and bingos in Spain, with which R.Franco Group has a long‑standing partnership.
Baby Fruit
Historic amusement-with-prize machine; 70,000 units produced, marking the company’s first major milestone.
Santa Fe Lotto
Video lottery / slot model that sold over 30,000 units and was adapted to the euro currency.
Gnomos
Slot series that captured 40% of the Spanish land-based market.
Rete Franco Italia
Italian operating division that manages over 10,000 machines across 6,000 points of sale.
R.Franco Digital
Online gaming division offering casino games, licensing, and the IRIS platform for iGaming operators.
Offices & Headcount
200 employees (approx.)
Key Persons
- Jesús Franco Muñoz
Co-founder & President – Bogotá Branch