Pagsmile
- Founded
- 2012-01-01 in São Paulo, Brazil
- Headquarters
- São Paulo, Brazil
Pagsmile is a Brazilian-headquartered payment technology company that provides an integrated platform for global merchants to accept payments and manage payouts across Latin America, Asia, Africa, and the Middle East. Founded in 2012, the company focuses on reducing the friction of entering emerging markets by offering localised payment methods, unified reconciliation, and marketing support. Pagsmile positions itself as a gaming-friendly processor, having launched its own mobile games and accumulated over 30 million registered users in that vertical, which gives it a deep understanding of iGaming payment flows. Its core solutions include a full checkout suite, the Transfersmile digital wallet, and the LinkMe advertising platform. The company processes approximately 50 million orders monthly, with a trading volume of USD 800 million. Pagsmile is headquartered in São Paulo, Brazil, and maintains a global presence through its parent entity, Pagsmile Limited. It continues to expand its offering for B2B clients, particularly in the iGaming, e-commerce, and financial services sectors, with recent participation in major fintech events such as Money20/20 Europe and Fintouch.
Detailed Review
Pagsmile was established in 2012 in São Paulo, Brazil, by Liu Di and Marlon Tseng. The company’s stated mission is to empower customers worldwide by providing total control over their money while developing the Latin American internet ecosystem. Initially, Pagsmile built a substantial footprint in the gaming industry, releasing more than ten mobile and web games that gathered over 30 million registered users, supported by a strong Brazilian community management team. This background gave the company an in-depth understanding of the iGaming payment landscape, which it now leverages as a B2B payments platform.
The company’s core offering is a cloud-based payment processing platform that supports over 200 payment methods across 20 countries, including e-wallets, direct debit, bank transfers, cash payments, and prepaid cards. Pagsmile provides both domestic and international fund settlement, as well as a payout service for mass disbursements to partners. It differentiates itself through features such as automated acquirer redundancy, smart retry logic, and a regionalised fraud prevention system. The platform is PCI DSS Level 1 certified.
Pagsmile operates several key products: - Checkout: A complete payment solution for international businesses to sell online, integrating with major e-commerce platforms like Shopify, Wix, and SHOPLAZZA. - Transfersmile: A digital wallet and remittance service with approximately 2.5 million registered users, allowing for fast, low-cost cross-border transfers in Latin America. - LinkMe: A data-driven marketing platform that provides access to over 500,000 KOLs (influencers) and programmatic advertising across 5,000+ media outlets, helping merchants establish local brand presence.
The company also offers Payment Facilitation and Processing services, acting as a local intermediary to handle currency exchange, legal compliance, and fraud monitoring for merchants entering new markets. Pagsmile emphasises its ability to serve the iGaming industry, citing its own gaming experience and dedicated customer service teams.
According to its official website, Pagsmile processes 50 million orders per month with a monthly trading volume of USD 800 million. In 2026, the company participated in Money20/20 Europe to showcase its integrated payment infrastructure for global merchants. It also attended Fintouch 2026 (organised by ABFintechs) and a digital assets workshop hosted by Coopfy, indicating a move toward Banking-as-a-Service (BaaS) solutions.
Pagsmile has received venture capital funding, with PitchBook noting a later-stage VC deal involving an investor referred to as "a55". However, the company remains privately held and is not publicly traded.
Headquarters: Alameda Santos, 1940 - Cerqueira Cesar, Sao Paulo - SP, 01.418-102, Brazil. Official Website: https://www.pagsmile.com/ Approximate Headcount: Exact number not publicly disclosed. LinkedIn suggests a team of moderate size (under 200 employees based on fragmentary profiles), but no verified headcount is available.
Key Products
Checkout
A complete payment solution for international businesses to sell online, providing access to over 200 local payment methods, unified reconciliation, and support for multiple e-commerce platforms (Shopify, Wix, SHOPLAZZA, etc.).
Transfersmile
A digital wallet and remittance service focused on Latin America, with approximately 2.5 million registered users. It enables fast, low-cost cross-border money transfers and domestic payments.
LinkMe (Linkme Ads)
A results-oriented data marketing platform with its own programmatic traffic procurement system. It offers access to 500,000+ influencers and 5,000+ media outlets for localised advertising campaigns.
Payment Facilitation & Processing
End-to-end payment processing covering 20 countries, including domestic and international fund settlement, payout services, and fraud prevention.
Key Persons
- Marlon Tseng
General Manager / CEO