iGaming B2B
Founded
1996-01-01 in Nottingham, UK
Headquarters
Nottingham, United Kingdom
Email
sales@mediahut.co.uk
Phone
+44 115-9873777

Media Hut (GB) Ltd. is a privately held UK company that has evolved from a CD/DVD replication broker into a specialist provider of sustainable promotional merchandise and direct mail marketing, with a particular focus on the iGaming and gambling sector. Founded in 1996 in Nottingham, the company started with two employees and first-year sales under £30,000, later expanding into direct mail and data services. Today it operates from its own 5,000 sq. ft. premises, employs a lean team of 11–50, and generates multi-million-pound annual revenue. Media Hut is a member of the British Promotional Merchandise Association (BPMA) and adheres to the StepForward Pledge for sustainability. Its services include eco-friendly custom merchandise, full-service direct mail campaigns, gaming-specific mailings, data cleaning, and event merchandise partnerships for major industry exhibitions such as International Confex. The company positions itself as a boutique, customer-focused partner for gaming operators seeking compliant and environmentally responsible promotional materials.

Detailed Review

History

Media Hut began operations in 1996 as a small CD/DVD replication broker, operating from a single rented office with just two employees. With capital from retired businessman John Pownall, the company grew from first-year sales of under £30,000 into a multi-million-pound enterprise. By the early 2000s, it naturally extended into direct mail services, handling millions of letters and packages for clients worldwide. This diversification allowed Media Hut to offer integrated marketing solutions that combine physical production, data services, and logistics.

Services and Products

Today Media Hut’s core offering is sustainable promotional merchandise for events and exhibitions, with a dedicated line of Gaming Direct Mail marketing tailored to iGaming operators. The company provides eco-friendly custom items such as reusable bags, pens, and apparel, alongside full-service direct mail campaigns that include print, packaging, and global distribution. Legacy services include CD/DVD replication for music acts and corporate clients. Data cleaning and enhancement services help clients improve campaign targeting and reduce waste.

Sustainability Commitment

Media Hut is a participant in the BPMA’s StepForward Pledge, demonstrating a commitment to measurable sustainability improvements. Its approach is guided by three principles: reuse (avoiding single-use products), recycling (closing the material loop), and responsible consumption (avoiding harmful materials and over-purchasing). This eco-conscious positioning appeals to gaming operators that need compliant, greener promotional materials for events and direct marketing.

Market Position and Clients

Media Hut serves event organisers, exhibition stands, and gaming operators. It is the official promotional merchandise partner for International Confex, the PA Show, and EPS. While the company does not disclose specific client names or case studies, its long-standing presence since 1996 and active involvement in industry events underscore its stability. It operates as a boutique provider with a lean team, competing against larger promotional merchandise firms and direct mail agencies.

Leadership and Ownership

The company remains privately held and is managed by directors listed on Companies House, though their names were not publicly retrieved in this research. No CEO, CTO, or other C-level executives are publicly advertised. John Pownall, the early investor, is no longer actively involved.

Financial and Scale

Media Hut reports annual sales in the millions and owns its 5,000 sq. ft. premises in Nottingham. Headcount is estimated between 11 and 50 employees, based on LinkedIn data from 2025.

Key Products

  • Promotional Merchandise

    Eco-friendly custom items (e.g., reusable bags, pens, apparel) for events, exhibitions, and corporate gifting.

  • Direct Mail Marketing

    Full-service direct mail campaigns including print, packaging, and global distribution, with experience in gaming-specific mailings.

  • Gaming Direct Mail Marketing

    Specialised direct mail services tailored for iGaming/gambling operators, ensuring regulatory compliance and targeted audience reach.

  • CD/DVD Replication

    Legacy service for music acts and corporate clients, including mastering, copy protection, and packaging.

  • Data Services

    Data cleaning and data enhancement to improve campaign targeting and reduce waste.

  • Event Merchandise Partnership

    Official promotional merchandise partner for International Confex, the PA Show, and EPS.

Offices & Headcount

30 employees (approx.)

Related Companies