Lurie, Inc.
- Founded
- 2003-01-01 in Johannesburg, South Africa
- Headquarters
- Johannesburg, South Africa
- wayne@lurieinc.com
- Phone
- +27 11 728 5485
Lurie, Inc. (trading as Lurie Inc Attorneys) is a boutique law firm headquartered in Johannesburg, South Africa, widely recognised as the oldest niche gambling law practice in the country. Founded in 2003 by Wayne Lurie, the firm has built an international reputation for its deep expertise in gambling and technology law, serving a diverse clientele ranging from small family businesses to multinational publicly listed companies. Its clients also include government regulators, terrestrial casinos, online betting operators, manufacturers of gambling equipment and software, payment service providers, and test laboratories. Beyond its core gambling focus, Lurie Inc offers a full spectrum of commercial legal services, including corporate advisory, mergers and acquisitions, commercial litigation, and regulatory compliance. The firm has been involved in landmark litigation cases in the highest South African courts, the United States, Germany, and the European Court of Justice. With a small, specialist team of 2–10 employees, the firm leverages founder Wayne Lurie's two decades of experience and an extensive global network of similarly specialised lawyers. Lurie Inc is consistently ranked in Chambers Global for Gaming & Gambling.
Detailed Review
History and Founding
Lurie, Inc. was founded in 2003 in Johannesburg, South Africa, by Wayne Lurie, who had cut his teeth in the interactive gambling industry as in-house legal counsel for one of the largest outsource service providers to the industry worldwide. From its inception, the firm positioned itself as a dedicated gambling law practice, a niche that remains unusual even today. Over the past two decades, Lurie Inc has advised on and assisted with the drafting of gambling legislation both in South Africa and abroad, and has been consulted extensively by regulators and operators alike.
Services
The firm's service offering is structured around four main pillars: Licensing and Compliance (obtaining and maintaining every type of gambling licence in South Africa and internationally), Commercial and Corporate (the full range of commercial legal services for the gambling industry and other enterprises), Litigation and Dispute Resolution (handling disputes with what the firm describes as a success-driven, tenacious approach), and Technology (legal services related to technological innovation in gambling and beyond). Wayne Lurie's practice extends to both online and terrestrial gambling, and he has been involved in landmark cases in the highest courts, including the South African Constitutional Court, German courts, and the European Court of Justice. He is a member of the International Association of Gaming Advisors and frequently speaks at international conferences.
Leadership and Structure
The firm also maintains a consultancy arrangement with Dean Joffe, a practising attorney specialising in commercial transactions, mergers and acquisitions, private equity, venture capital, and regulatory law. Joffe holds an LLB, LLM, and MBA, and is pursuing a PhD in Law. Lurie Inc's digital presence is minimal but professional; its website clearly outlines the services and team. The firm is not a product or platform company—it does not develop software or brands—so its "key products" are the legal services described above. The firm's headcount is estimated at 2–10 employees based on its LinkedIn profile. While no formal C-suite exists, Wayne Lurie serves as Director and Founder, effectively the managing partner. The firm has not disclosed any external funding rounds or major news beyond its ongoing legal work and rankings.
Key Products
Licensing and Compliance
Assistance with obtaining and maintaining all types of gambling licences in South Africa and international jurisdictions.
Commercial and Corporate
Full commercial legal services including contracts, mergers and acquisitions, corporate structuring, and regulatory advice.
Litigation and Dispute Resolution
Representation in gambling-related disputes, including high-stakes litigation in South African and international courts.
Technology
Legal support for technology aspects of gambling, including software licensing, data privacy, and innovation-related matters.
Offices & Headcount
5 employees (approx.)
Key Persons
- Wayne Lurie
Founder and Director