
Justipay
- Founded
- 2024-01-01 in London, United Kingdom
- Headquarters
- London, United Kingdom
- sales@justipay.com
- Phone
- +44 745-8164752
Justipay is a London-based payment services provider founded in 2024 by Fed V, offering a unified platform tailored for medium-risk and high-risk industries such as iGaming, betting, dating, and Forex. The company enables merchants to accept multiple payment methods—including credit/debit cards, bank transfers, e-wallets, vouchers, carrier billing, and cryptocurrency—through a single API integration with zero setup fees. Justipay emphasizes rapid onboarding, real-time transaction monitoring, built-in fraud prevention, and 24/7 support. As an unfunded, privately held startup, it competes in a niche where mainstream processors often shy away due to regulatory complexity and elevated chargeback risks. While its website does not disclose specific payment licenses or PCI DSS certifications, the platform claims high approval rates and fast activation. Justipay's lean focus on underserved verticals and its no-setup-fee model differentiate it from larger rivals like Nuvei and Paysafe, though compliance transparency remains a consideration for risk-averse merchants.
Detailed Review
Company Profile
Justipay positions itself as a payment processing partner that goes beyond standard gateway services, focusing on sectors often underserved by mainstream providers due to elevated chargeback and regulatory risks. The company’s product is a unified payment platform that consolidates multiple payment types – including traditional cards, e-wallets, vouchers, carrier billing, and crypto – under one integration. The platform is designed for rapid onboarding: merchants receive a custom rate proposal, gain access to a merchant account, and then integrate via a straightforward API.
Key Features & Capabilities
- Payment Methods: Credit/debit cards, bank transfers, e-wallets, vouchers, carrier billing, and cryptocurrency. - Integration: Single API with clear documentation; no setup fees (only transaction-based costs). - Analytics & Reporting: Real-time transaction flow monitoring, custom report generation, conversion rate auditing. - Risk Management: Built-in fraud prevention tools and real-time risk controls. - Support: 24/7 operational and technical assistance. - Target Geographies: Global reach, with emphasis on regions where medium/high-risk merchants face compliance challenges.
Industry Focus
Justipay explicitly caters to iGaming, betting, dating, and Forex – segments that require robust payment infrastructure due to cross-border regulatory complexity and higher fraud exposure. The platform claims high approval rates and fast activation (zero-hour activation advertised).
Background & Ownership
According to Tracxn, Justipay was founded in 2024 in London by Fed V. The company is described as unfunded (no external venture capital raised). No information is publicly available about additional investors, board members, or revenue figures. The company does not appear to have a public LinkedIn page or extensive media coverage; its primary online presence is via its own website and a listing on the Corefy connector marketplace.
Trustworthiness & Compliance
Justipay’s website does not publish details about specific payment licenses, regulatory registrations, or PCI DSS certifications. The Corefy listing notes that “detailed public information on licensing or certifications is limited,” but the platform incorporates real-time monitoring, fraud detection, and risk management tools. Merchants in regulated industries should conduct independent due diligence on the company’s compliance status.
Products & Platforms
Justipay does not offer branded sub-products; its sole offering is the Justipay Unified Payment Platform, which includes the gateway, analytics dashboard, and reporting suite. The platform can be accessed directly or via third-party orchestrators such as Corefy.
Competitive Position
As a relatively new, unfunded entrant, Justipay competes with established payment processors like Nuvei, Paysafe, and Worldpay in the high-risk space. Its key differentiators are zero setup fees, speed of integration, and a lean focus on underserved verticals. However, the lack of disclosed licensing may be a barrier for risk-averse merchants.
Headcount
No reliable headcount data is publicly available. Tracxn does not list employee numbers, and the company website does not provide team information.
Key Products
Justipay Unified Payment Platform
Single-integration payment gateway supporting credit/debit cards, bank transfers, e-wallets, vouchers, carrier billing, and cryptocurrency. Features include real-time analytics, fraud prevention, custom reporting, and 24/7 support. Designed for medium-risk and high-risk merchants in iGaming, betting, dating, and Forex.