Just For The Win
- Founded
- 2016-01-01 in Sweden
- Headquarters
- Stockholm, Sweden
Just For The Win (JFTW) is a Swedish video slots studio founded in 2016 by two experienced developers. The company launched its debut title, Goldwyn’s Fairies, in early 2017 and has since built a portfolio of more than 40 proprietary video slots, with over 80 games available through aggregator platforms. JFTW focuses exclusively on video slots for mobile and desktop, producing content in both free-to-play and real-money formats. The studio is known for its innovative gamification features, including expanding reels, cascading wins, progressive multipliers, and tiered bonus wheels, designed to extend player lifetime value. In a key strategic move, JFTW partnered with Microgaming to distribute its games via the Quickfire platform, and the company also works with White Hat Gaming and other aggregators. Headquartered in Stockholm, Sweden, the team of approximately 25 creative and technical professionals develops all games in HTML5 for cross-device compatibility. JFTW has won industry awards, such as Mobile Game of the Year at the 2022 Global Gaming Awards, and continues to grow its library with notable titles like Firebird Fortunes and Amazing Catch Power Combo.
Detailed Review
Company History and Founding
Just For The Win was founded in 2016 in Sweden by two experienced game developers. The studio made its market debut in early 2017 with Goldwyn’s Fairies, a fairy-tale themed slot that established JFTW’s reputation for polished graphics and engaging math models. Since then, the company has grown steadily, releasing over 40 proprietary video slots and more than 80 games available through aggregator platforms.
Business Model and Distribution
JFTW operates as a pure‑play video slots provider, with no table games or other gambling formats. Its games are developed in HTML5 for seamless performance across desktop, tablet, and mobile devices. The company’s distribution strategy relies on key aggregation partnerships. The alliance with Microgaming’s Quickfire platform gave the studio access to a wide network of operators, while integration with White Hat Gaming and other aggregators expanded its reach. JFTW also makes free-to-play versions available for social/casual platforms.
Notable Products
Firebird Fortunes is a high‑volatility slot with an expanding reel mechanic (up to 5×5 grid and 3,125 ways), free spins with progressive multipliers, and a Blazing Bonus Wheel offering Mini, Minor, Major, and Mega prizes. Amazing Catch Power Combo is a fishing‑themed slot featuring cascading wins, collect features, and instant cash prizes. Goldwyn’s Fairies, the debut title, remains a classic fantasy slot with bonus rounds. All games are certified for regulated markets such as Malta and the UK.
Market Position and Innovation
JFTW is recognized for implementing innovative gamification features like loyalty programs, rankings, multipliers, and incentive mechanics across its releases. The studio’s focus on player engagement and retention has helped it carve a niche in the competitive iGaming market. The company has won several industry awards, including Mobile Game of the Year at the 2022 Global Gaming Awards. Despite its relatively small team of about 25 people, JFTW maintains a strong output of high-quality slot titles.
Recent Developments
Just For The Win continues to grow its portfolio and has expressed interest in expanding its product range beyond video slots in the future. The studio remains headquartered in Stockholm, Sweden, and is led by CEO and co‑founder Johan Persson.
Key Products
Firebird Fortunes
High‑volatility slot with expanding reels, 1,024–3,125 ways, free spins, progressive multipliers, and a bonus wheel with four jackpot tiers.
Amazing Catch Power Combo
Fishing‑themed slot with cascading wins, collect features, and instant cash prizes.
Goldwyn's Fairies
Debut title (2017) – a fairytale slot with bonus rounds and enchanting graphics.
Quickfire (distribution)
Partnership with Microgaming to distribute JFTW games through the Quickfire platform.
White Hat Gaming (aggregation)
Games available via White Hat’s aggregator for operator networks.
Offices & Headcount
25 employees (approx.)