iGaming Consultancy
iGaming Consultancy is a German-based consulting firm that provides strategic, operational, and interim management services specifically for the online gambling industry. With over 15 years of cross-vertical experience, the company acts as an advisor and hands-on partner for both new ventures and established operators seeking to optimize or scale their businesses. Its primary focus areas include project setup, business development, platform evaluation, licensing and compliance support, technology selection, payment integration, marketing, and affiliate strategy. The consultancy’s knowledge spans sports betting, casino, poker, and land-based operations across regulated and grey markets, notably in Germany, Belgium, Italy, Spain, Greece, the United Kingdom, Turkey, and France. The firm positions itself as a “sourcing specialist” and “cost‑buster”, leveraging a broad network of iGaming providers, operators, software vendors, payment solutions, and legal advisors. It offers flexible engagement models—fixed-project contracts, daily/weekly retainers, or interim C-level management—aimed at helping clients define unique selling points, select appropriate technology stacks, and ensure regulatory compliance. The company does not publicly disclose its leadership team, employee count, founding year, or financial details on its website or in available third-party sources, though its website claims a deep understanding of the sector and a “can‑do attitude”.
Detailed Review
Services
iGaming Consultancy’s service portfolio is structured around two principal pillars: Project Setup and Management. Under Project Setup, the firm assists entrepreneurs and operators in crafting a competitive iGaming project from scratch or refining an existing one. This includes writing business plans, defining clear strategies and budgets, recommending suitable licensing jurisdictions and schemes, advising on product portfolios, hiring key positions, and selecting project partners. The consultancy works alongside non‑legal professionals but collaborates with experienced lawyers for market‑specific legal advice, aiming to save clients both time and money. For running projects, it conducts strengths‑weaknesses‑opportunities‑threats analyses to prioritise add‑ons, improvements, or changes.
The Management pillar covers interim C‑level placements (CEO, COO, etc.) for temporary replacements or resource construction, as well as project and multi‑project leadership, change management, M&A support, process reorganisation, and turnaround management. The firm asserts that it can provide management services on short‑ or mid‑term notice, and that its consultants have a “great understanding of all iGaming verticals”.
Value Proposition and Network
The company’s core value proposition is its independent, vendor‑agnostic approach: it can compare iGaming platforms, tools, and game providers to help clients select solutions best suited to their target markets and budgets. It also claims strong networks in payment processing, compliance, SEO, and affiliate marketing. Despite this comprehensive service list, the website lacks client names, case studies, detailed pricing, or verifiable project outcomes, making independent validation of its track record difficult.
Market Presence
No press releases, funding announcements, or news articles specifically referencing “iGaming Consultancy” (the German‑focused entity) were found in the provided search results or across broader web scans. The company does not appear on major industry listing sites like SBC Awards or iGB. Its LinkedIn presence (found as “iGaming Consulting – Alfieri IGC” on a Maltese profile) suggests a possible alternative entity, but that page does not confirm the same leadership or service set.
Key Products
Strategic Consultancy Services
Business development, market entry strategy, product portfolio recommendations, and USP definition for online and land‑based iGaming.
Interim Management
Temporary C‑level or senior management placements (CEO, COO, etc.) for startups or ongoing operations, including project leadership, change management, and M&A support.
Platform Evaluation & Selection
Independent analysis of iGaming platforms, game providers, payment systems, and compliance tools to match client needs across target markets.
Licensing & Compliance Advisory
Guidance on obtaining licenses, understanding regulatory frameworks, and ensuring adherence to local and international laws, with referrals to specialised legal partners.
Sourcing & Network Access
Introductions to vetted providers of software, payment solutions, affiliates, SEO specialists, and other industry partners.
Key Persons
- Henk Wolff
Speaker