iGaming B2B
Founded
2020-01-01 in Las Vegas, Nevada, USA
Headquarters
Las Vegas, Nevada, USA

Gaming Intelligence is a B2B media and intelligence company serving the global iGaming and gambling industry. Established in 2020 by Edward Kahl and headquartered in Las Vegas, Nevada, the company operates the leading independent news and analysis platform GamingIntelligence.com. Its core offering includes breaking news, investigative reports, regulatory updates, and market intelligence covering online and land-based gambling, sports betting, lotteries, and emerging gaming technologies. The platform serves operators, suppliers, regulators, and investors with a premium subscription model that provides exclusive content, data insights, and industry analysis. Gaming Intelligence has raised over $2 million in equity funding as of its StartEngine offering, positioning itself as a growing voice in the highly competitive iGaming media landscape. The company focuses on delivering actionable intelligence through a combination of editorial journalism, data-driven research, and expert commentary. Its leadership team combines deep industry experience with a technology-first approach, aiming to fill the gap for independent, rigorous reporting in a sector dominated by promotional content. With a compact team and a digital-first strategy, Gaming Intelligence competes with established publications while building a reputation for hard-hitting coverage on topics like unlicensed operators, regulatory crackdowns, and market trends.

Detailed Review

History and Founding

Gaming Intelligence was founded in 2020 by Edward Kahl, a veteran in the sports betting and technology space. The company's flagship product is its namesake news and analysis website, GamingIntelligence.com, which covers a wide range of topics including regulatory developments, corporate moves, technology innovations, and market data across the global gambling industry. The site offers both free articles and a premium membership that unlocks the full library of exclusive content, in-depth reports, and data visualizations.

Editorial Independence

Unlike many industry media outlets that are owned by or affiliated with gambling operators or conferences, Gaming Intelligence positions itself as editorially independent. This independence is a core differentiator, allowing the publication to pursue stories that hold operators and regulators accountable, such as its coverage of Arizona's cease-and-desist actions against unlicensed operators.

Business Model and Products

In addition to its editorial coverage, Gaming Intelligence appears to offer data-driven products and analysis. The company's StartEngine fundraising campaign describes it as a "sports betting technology" company, but based on available evidence, its primary revenue model is B2B media subscriptions rather than software licensing. Co-founder Simon Afram holds the title Chief Strategy Officer, suggesting a focus on product development and strategic partnerships. The company's headcount is not publicly disclosed, but typical for a startup media company at this stage, it likely ranges between 10-30 employees. The company is headquartered in Las Vegas, Nevada, and operates primarily as a remote or hybrid team.

Market Position and Competitors

Gaming Intelligence's competitive landscape includes GamblingCompliance, iGamingBusiness, and SBC News, but the company differentiates through its AI-powered approach to news aggregation and analysis. The company has raised over $2 million from investors, indicating early validation of its business model.

Key Products

  • GamingIntelligence.com

    Daily independent news and analysis for the global gambling industry; premium subscription required for full archive and market reports.

  • Gaming Intelligence Premium

    Paid tier unlocking exclusive articles, long-form investigations, and proprietary data such as the GINA Promotions Index.

  • GINA (Gaming Intelligence North America)

    Dedicated research service tracking U.S. and Canadian gambling markets, including state-by-state regulatory summaries and promotional spend analysis.

  • Gaming Intelligence Awards

    Annual international awards program honoring operator, supplier, and individual excellence; ceremony held in major gambling hubs.

  • GI Events

    Webinars, roundtables, and networking events focused on key industry trends (e.g., responsible gambling, M&A).

  • GI Job Board

    Online recruitment platform for gambling industry positions, ranging from compliance to C-suite.

  • Data-Driven Betting Tools

    Dashboard for risk management, liability monitoring, and automated hedging.

  • Interactive Fan Engagement Suite

    White-label gamification features: predictions, social betting, loyalty mechanics.

  • Real-Time Odds Engine

    AI-powered pre-match and in-play odds generation with dynamic risk adjustment.

  • Live Pricing API

    Low-latency API feed for micro‑betting markets, updated in sub‑second intervals.

  • Premium Membership

    Subscription service providing full access to exclusive articles, in-depth reports, data analytics, and industry analysis.

  • Data & Research Reports

    Proprietary data products covering market trends, regulatory developments, and operator performance. Specific product names are not publicly disclosed.

Offices & Headcount

18 employees (approx.)

Key Persons

Exhibition History