iGaming B2B
Headquarters
Pompéu, MG, Brazil

BR4BET is a Brazilian online sports betting and casino brand operated under the umbrella of Cometa Gaming and Sabia Administração Ltda. It functions as both a consumer-facing operator and a platform provider, offering a full‑spectrum of iGaming solutions including white‑label casino and sportsbook creation, game aggregation, and custom content development. The group’s technology arm, Cometa Gaming, is an online casino and sportsbook aggregator that curates content from leading slot studios for its portfolio of brands in Brazil. BR4BET itself entered the market in the early 2020s under an international Curaçao license and later secured a permanent national license (SPA/MF No. 399) from the Brazilian Ministry of Finance in February 2025. The brand has expanded beyond the digital realm through an official sponsorship of the Brazilian football club Rio Branco‑ES, with the logo appearing on the team’s kit. An affiliate programme, BR4Bet Affiliates, operates primarily on a CPA model and uses the 3SNET network to offer fixed rewards for first‑time deposits. The group’s headquarters is in Pompéu, Minas Gerais, and it employs between 51 and 200 staff across its operations. Cometa Gaming, the technology and aggregation division, is a smaller entity with 2‑10 employees, reflecting its lean, specialist role. Together, the entities form a vertically integrated presence in the rapidly expanding Brazilian regulated iGaming market.

Detailed Review

History and Licensing

BR4BET entered the Brazilian iGaming market in the early 2020s, initially operating under an international Curaçao license. In February 2025, the brand secured a permanent national license (SPA/MF No. 399) from the Brazilian Ministry of Finance, marking a significant step toward full compliance with the country’s new regulatory framework. The brand is part of a multi-entity structure that includes Cometa Gaming (the technology aggregator) and Sabia Administração Ltda (the legal and compliance entity).

Business Model

BR4BET operates as both a B2C sportsbook and casino platform (br4.bet.br) and a B2B platform provider through Cometa Gaming. The consumer platform offers live betting, slots, instant games, and local payment methods like PIX. On the B2B side, Cometa Gaming provides white‑label website creation, custom game development, and game aggregation services, positioning itself as a one‑stop partner for operators entering Brazil. Revenue is generated from player margins, game aggregation fees, and affiliate commissions.

Market Position

The group is vertically integrated, covering the full value chain from technology aggregation to consumer-facing operations in Brazil’s rapidly expanding regulated iGaming market. BR4BET competes with other licensed Brazilian operators such as Betano, Sportingbet, and local brands. Its lean technology team (2–10 employees at Cometa Gaming) suggests a focus on partnerships rather than in-house development, while the larger operational headcount (51–200) handles customer support, marketing, and compliance.

Partnerships

A notable content partnership was announced in 2024/2025 with BGaming, bringing BGaming’s portfolio of over 150 games (including Fruit Million, Burning Chilli X, and Space XY) to the BR4BET platform. The group also signed a sportsbook agreement with Altenar to power its betting offering, indicating a reliance on established third‑party technology.

Affiliate Program

The BR4Bet Affiliates programme operates on the 3SNET network using a CPA (cost‑per‑acquisition) model, paying fixed rewards for first‑time deposits. Affiliates can use traffic sources such as teasers, push notifications, social media, and SEO, while brand PPC and incentivised traffic are prohibited. The programme targets Brazilian and LatAm audiences.

Sponsorship

BR4BET sponsors the Brazilian football club Rio Branco‑ES, with the logo appearing on the team’s kit. This grassroots sponsorship provides physical‑world brand exposure and helps build trust among local fans.

The group’s financial performance and detailed ownership structure are not publicly disclosed, but its regulatory progress and partnership activity signal a growing presence in the Brazilian market.

Key Products

  • BR4BET (br4.bet.br)

    Consumer‑facing online sportsbook and casino platform; offers live betting, slots, and instant games; licensed by SPA/MF in Brazil.

  • BR4Bet Affiliates

    Affiliate programme operating on a CPA (cost‑per‑acquisition) model, promoted via the 3SNET network; targets Brazilian and LatAm traffic.

  • Cometa Gaming

    B2B technology arm providing white‑label casino/sportsbook creation, custom game development, and game aggregation services to operators.

  • Sabiá Gaming

    Management hub for iGaming brands under the group; handles strategic oversight and regulatory compliance.

Offices & Headcount

125 employees (approx.)

Key Persons

Exhibition History

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