- Headquarters
- 64 Athol Street, 4th Floor, Douglas, Isle of Man, IM1 1JD
- info@bonoboplc.com
- Phone
- (416) 749-7462
Bonobo PLC is a licensed B2B software developer and platform provider specializing in online and retail lottery solutions. The company offers a comprehensive, turn-key “Lottery as a Service” (LaaS) model that enables operators to create, manage, and sell tickets for lotteries, raffles, prize draws, and its patented player‑vs‑player format, LottoRace. Bonobo’s platform is fully responsive across all modern devices (smartphones, tablets, desktops) and supports both online sales and face‑to‑face transactions via agents or retail locations. The system is built for customization: operators can choose game types (e.g., pick sizes from 5/25 to 7/35), payout tables, progressive jackpots, power balls, and branded themes, along with multi‑lingual and multi‑currency options. Bonobo also integrates live draw streaming, social/gamification features (P2P referrals, challenges), and a robust back‑office for real‑time reporting and campaign management. The company holds a remote licence from the UK Gambling Commission, and its games have been tested by independent laboratories. Bonobo reports that its platform has processed over 1.5 billion bets from more than one million players worldwide.
Detailed Review
Business Model & Target Market
Bonobo PLC operates exclusively as a B2B supplier, providing its lottery platform to licensed lottery operators, charities, fundraising organisations, and sweepstakes promoters. Its core offering is a pay‑per‑ticket LaaS model, which eliminates upfront development costs and fixes maintenance expenses, allowing clients to launch online lotteries “on time and on budget.” The platform can be deployed as a standalone solution or integrated via API into existing operator systems.
Platform Features
- Game Variety: Supports standard lotto (6/49, 7/35, etc.), raffles, prize draws, and the proprietary LottoRace (parimutuel player‑vs‑player). - Jackpots & Rollovers: Progressive jackpots, powerball and power‑play options, and subscription plans for recurring revenue. - Multi‑Channel Sales: Tickets can be bought online, through mobile devices, or in‑person at retail points and via agents. - Customisation: White‑label skins, branded themes, localised content (multi‑lingual, multi‑currency). - Live Transparency: Players can watch draws in real time, adding credibility and engagement. - Social & Gamification: Player‑to‑player referral system, Facebook integration, trophies, challenges, and team play. - Back‑Office: Real‑time dashboard, affiliate management, marketing campaign tools, and comprehensive reporting.
Compliance & Licensing
Bonobo PLC is licensed and regulated by the UK Gambling Commission (licence number 39086, remote operating licence) and has a non‑remote licence for land‑based activity. Its games and platform undergo independent laboratory testing for fairness and randomness.
Geographic Presence
The company’s registered head office is 64 Athol Street, 4th Floor, Douglas, Isle of Man, IM1 1JD. Its client base and player reach are global, with over one million players and 1.5 billion bets placed on the platform.
Strengths & Differentiation
Bonobo’s key differentiators include its patented LottoRace offering, the simplicity of its LaaS pricing, and its focus solely on lottery (as opposed to broader casino or sportsbook solutions). The platform’s ability to handle both online and retail ticket sales in one ecosystem is also a noted advantage for operators looking to unify their lottery offering.
Key Products
Lottery as a Service (LaaS)
Pay‑per‑ticket, fully managed lottery platform; includes customisation, multi‑channel sales, API integration, and back‑office tools.
LottoRace
Patented player‑vs‑player parimutuel lottery game, offering real‑time live draws and social features.
Online & Retail Lottery Platform
Unified solution for selling lottery tickets online and through physical retail/agent networks.
Subscription Lottery Templates
Pre‑built templates for direct‑debit monthly subscription lotteries, integrated with payment partners.
Sweepstakes & Giveaway Solution
Platform for free‑entry sweepstakes and marketing promotions (no gambling licence required in many jurisdictions).
Charity & Fundraising Raffle
50/50 raffle platform for non‑profits, charities, and fundraising organisations.
Bonobo Betting Platform
General platform enabling operators to create and run any lottery type, game, on any device.