iGaming B2B
Founded
2002-01-01 in Brighton, United Kingdom
Headquarters
5th Floor, The Agora, Ellen Street, Hove, East Sussex, UK
Email
marketing@1x2network.com
Phone
+44 33-0330-9021

1X2 Network is an award-winning, UK-based B2B supplier of innovative iGaming content and software solutions to online casino operators worldwide. Founded in 2002, the company has evolved from a single virtual football production house into a multi-studio content powerhouse with a portfolio of over 750 titles spanning slots, table games, arcade games, virtual sports, crash games, and instant win games. Its content is delivered through four dedicated in-house studios: 1X2gaming (slots, table games, virtual sports), Iron Dog Studio (premium slots featuring Megaways mechanics), Prospect Gaming, and Ad Lunam (crash games and modern arcade experiences). Operating from its headquarters in Hove (Brighton & Hove), UK, with a secondary office in St. Julian’s, Malta, 1X2 Network serves a global client base of operators and aggregators. The company has secured notable partnerships with major U.S. operators, including Caesars Digital and BetRivers (via Light & Wonder’s aggregation platform), marking its expansion into the regulated North American market. With a workforce of approximately 90–100 employees across three continents, 1X2 Network continues to develop bespoke branded games and custom content, leveraging its two decades of experience to deliver engaging, compliant, and locally tailored gaming experiences.

Detailed Review

History and Founding

1X2 Network was founded in 2002 in Brighton, United Kingdom. The company originally operated under the 1X2gaming brand and was among the pioneers of soft gaming content, initially gaining recognition for its Virtual Football products. Over the years, it expanded from a single studio to a multi-studio group, rebranding the corporate entity as 1X2 Network while retaining 1X2gaming as one of its internal studios. The company has never raised external funding and remains privately owned.

Products and Studios

1X2 Network’s content portfolio is organized under four studio brands. 1X2gaming is the founding studio, offering a wide range of slots, table games, virtual sports, and classic arcade titles, known for branded and custom game development. Iron Dog Studio is a premium slot studio specializing in high-production slots with popular mechanics such as Megaways, Hold & Blitz, and progressive features, with titles including Eagle Strike, Wolf Strike, and 1 Million Megaways™. Prospect Gaming is a newer studio focused on innovative slot concepts and player engagement. Ad Lunam is a studio dedicated to modern, fast-paced games including crash games like Crashout Maverick and instant win titles. Beyond its own studios, 1X2 Network operates a content aggregation platform that allows operators to integrate third-party studios’ games through a single API, and it provides bespoke tournaments and prize-drop tools to enhance player engagement.

Market Presence and Licensing

1X2 Network is licensed and regulated in multiple jurisdictions, including the UK Gambling Commission, Malta Gaming Authority, and various state-level licenses in the U.S. such as Michigan. The company holds certifications for multiple regulated markets across Europe, North America, and other regions. It distributes its content directly to operators and via major aggregation platforms such as Light & Wonder’s platform.

Recent Milestones

In 2024, 1X2 Network signed an exclusive aggregation deal with Light & Wonder to launch content in the U.S., starting in Michigan. That same year, it partnered with Caesars Digital to supply games for Caesars Palace Online Casino and Caesars Sportsbook & Casino in Michigan and Ontario. It also integrated with BetRivers Michigan for online slot distribution. In 2025/2026, the company continued expansion in North America and announced a new partnership with Playtech. 1X2 Network has received multiple industry award nominations from SBC, EGR, and others for game innovation and studio performance.

Technology and Innovation

The company uses modern web technologies including Cloudflare, Postman, and NoSQL to deliver scalable, secure, and high-performance gaming experiences. Its API agnostic approach allows seamless integration with operator platforms. 1X2 Network also invests in proprietary game engines and math modelling tools, enabling rapid prototyping and localisation for different markets.

Corporate Structure

1X2 Network is registered in England and Wales as 1X2 NETWORK LTD (Company No. 12978453). Its registered office is at 84-87 Queen’s Road, Second Floor, Brighton, England. The operational headquarters is located at 5th Floor, The Agora, Ellen Street, Hove, East Sussex, UK. The company also maintains an office in St. Julian’s, Malta, for EU and international operations.

Key Products

  • 1X2gaming

    Core studio brand offering slots, table games, virtual sports, and arcade titles. Known for branded and custom games.

  • Iron Dog Studio

    Premium slot studio specialising in high-production slots with Megaways, Hold & Blitz, and other innovative mechanics. Titles include Eagle Strike, Wolf Strike, and 1 Million Megaways™.

  • Prospect Gaming

    Studio focusing on creative slot concepts and player engagement features.

  • Ad Lunam

    Studio dedicated to crash games (e.g., Crashout Maverick), instant win games, and modern arcade experiences.

  • Content Aggregation Platform

    Single API integration for operators to access 1X2 Network’s full portfolio plus third-party studios. Supports bespoke tournaments and prize drops.

  • Virtual Football

    Pioneering product category – virtual sports simulations, particularly football, originally launched in 2002. Still a key offering.

Offices & Headcount

90 employees (approx.)

Key Persons

Notable past members

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